Friday, February 8, 2013

Metzeler ME888 Marathon Ultra Introduced At V-Twin Expo

High mileage tire to complement Metzeler’s best-selling ME880 Marathon
Rome, Georgia, February 4, 2013 – Metzeler was founded a century and a half ago and for the past 120 years has produced the best in motorcycle tires for riders around the world. The brand’s emphasis on quality and performance has been epitomized in the Metzeler ME880 Marathon and its position as an industry leader fully committed to the V-Twin segment, including customs, vintage and touring. In the face of an evolving consumer and marketplace, Metzeler announces the ME888 Marathon Ultra, also known as the “Triple 8.” This new motorcycle tire maintains the popular characteristics of grip on both wet and dry conditions while seeing a dramatic increase in overall mileage.

     “As opposed to rushing the market with a tire that called for compromise, we took the time to engineer a high mileage tire while maintaining all of the characteristics that make a Metzeler tire,” pointed out Chris Wall, Metzeler Director of Marketing and Key Accounts. “We fine-tuned all the features that made the ME880 such a success and then focused on a significant mileage improvement.”
       Product characteristics of the Triple 8 include newly processed compounds, updated structure and an innovative tread pattern design. All of this resulting in increased mileage while maintaining the ME880’s trademark philosophy of stability, handling, traction and safety in wet conditions.
       With an emphasis on mileage improvement through reduced structural fatigue and better wear uniformity, the Triple 8 employs a ply line with a more distributed and wider geometry than conventional tires. This allows for any added stress to be dissipated towards the sidewall without causing additional fatigue on the contact patch. Additionally, an improved tread pattern design with compound bridges aims to increase stiffness underfoot, which in turn prevents stress transmission from the tread to the belts and carcass plies. The tread also features a variable width tread groove which maximizes the channeling of water in extreme weather conditions.
       The Triple 8’s contact patch is 15 percent wider than the ME880, making the Triple 8 better suited to distribute force necessary to transfer engine torque on the ground. This results in reduced overheating of the tire’s surface often experienced with slippage under hard acceleration.
       Metzeler’s new ME888 Marathon Ultra is the ideal tire for the V-Twin motorcyclist seeking high mileage without compromising on performance, while riding in either wet or dry conditions. The ME888 will be available beginning Q1 2013 to fit today’s popular Harley-Davidson® motorcycles, including the new FL touring, Softail and Sportster models.

About Metzeler Motorcycle Tire
       On the road since 1892, Metzeler has over 100 years of experience meeting motorcyclists’ toughest tire demands with unflagging innovation and setting trends others must follow. Whether one is drawn to the longevity of its classic design or uncompromising performances, Metzeler is an iconic brand to motorcycling worldwide. Established in Munich, Germany, offices are spread throughout the Americas, Europe, Asia and Oceania, while production occurs in Germany and South America. All this makes Metzeler the “Two Wheels Specialist”, appreciated by motorcyclists for its quality and technology. Metzeler’s continued commitment to road safety is consistent with the European Road Safety Charter and its primary objective of saving 25,000 lives through the improvement of motorcyclists’ safety knowledge as well as their active riding skills. For more information on Metzeler and its line of motorcycle tires, please visit: www.metzelermoto.com